Welcome to Creativity Effect

We Help You Design Sustainable and Impactful Innovation Labs

98% of leaders want to innovate.

Only 13% know how.

We help you take the guesswork out of innovation, enabling an innovative culture to emerge within your organization.

With the Creativity Effect, you can confidently create an innovation lab, dynamic teams, and design thinking projects that result in relevant and sustainable human-centered solutions.

We'll help you join the 13%.


"As an organization, we were struggling to create an innovation blueprint that would guide our future. Karen and her team, with their flexible and customized approach, showed us a path for creating a culture of innovation and helped us radically shift how all our employees approach problem-solving."

Chief Strategy and Innovation Officer, International NGO

"If you want consistent successes more than an occasional win, invite this remarkable team to help you overcome your toughest challenges and learn how design thinking works."

President of a Marketing and Advertising Agency

Companies We've Worked With

Launch Your Innovation Journey

Step 1:
Email Us

Send us an email and tell us about your challenge

Step 2:
Create a Plan

Together we'll create a customized plan to fit your specific needs

Step 3:
Ignite Innovation

Start solving your biggest problems using creative thinking.

How Does Innovation Transform Organizations?

  • Fosters systemwide collaboration
  • Creates relevant solutions
  • Raises employee engagement
  • Sparks creative thinking

A culture of innovation is just a click away!

Karen's Blog

a COVID Creativity Exercise - a simple innovation activity and exercise

COVID Creativity Exercise: A Super Simple Story

Three Simple Steps That Will The CROW Series by Karen Tilstra - Help Your Ideas Succeed

Three Simple Steps That Will Help Your Ideas Succeed

The CROW Video Series - How to Respond When Your Ideas Are Rejected (So You'll Actually be Heard!)

How to Respond When Your Ideas Are Rejected (So You’ll Actually Be Heard)

Free Crash Course

Five Most Common Innovation Mistakes


Let's Connect

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